Here are your important first steps to getting started with Sellics:

  1. Adding your team to the platform

  2. Uploading your product catalogue

  3. Managing tags to segment your catalogue

  4. Bulk uploading your content

How to add users:

You can add new users under Manage Accounts. Only the administrator can add new users and assign them specific access rights. Rights can be assigned on the following levels: 

  • Marketplaces (Countries)

  • Modules

  • AMS Integrations

  • Tags

  • Brands

How to add new products:

To upload new product ASINs, go to Manage Products.

There are two options:
1. You can upload single ASINs by clicking Add by ASIN.

2. You can upload multiple ASINs in bulk via an Excel sheet by clicking Select Bulk Upload and choose Upload ASINs. Attached is a template outlining the process step-by-step.

Note that, it may take up to 24 hours until the data is fully loaded into our system. In addition, the system will avoid creating duplicate products.

How to create and/or delete tags:

You can assign products to a specific group by creating tags for them to help you manage products more easily. In addition, you will be able to grant users rights based on these tags.

We recommend creating tags for similar products (product variations) in order to optimize them in bulk.

You can create new Tags under the Manage Products tab. There are two options:

  1. You can create single tags by typing the new tag name in the Search or add new tags bar and then click on Create '[name of new tag]'.

You will see your (new) tags appear like below:

2. You can upload multiple tags in bulk via an Excel sheet by clicking Select Bulk Upload and choose Upload Tags.

Attached is a template outlining the process step-by-step.

You can also delete your tags. To do this, search and choose the tag(s) you want to edit, them click Delete selected tags and click Delete. Note that the Tag(s) you delete will not be recoverable.

How to Bulk Upload your Content:

In addition ASINs and Tags, the Sellics platform allows you to bulk upload multiple items: ASINs, Tags, Keywords and Content. When clicking on each of these button, you will be prompted to download a corresponding Excel template to fill in and re-upload to Sellics.


You can also upload your ASINs with corresponding internal product IDs (e.g. SKU, EAN) by following the format. See more here.


It is now possible to create tags via an Excel file. You just need to fill in the ASINs in the first column and the corresponding Tags in the second, third, etc. column. Note that you can assign several tags to the same ASINs.


The back-end keywords won’t be shown in Sellics because they are hidden on Amazon. Hence, if you would still like to see them in Sellics as well as the keyword ranking for them, you can upload your own list of keywords. You can get this list from your Amazon Vendor Manager. When uploading those keywords to Sellics, please follow the acceptable format.

Location 1 will be your keyword list within the individual ASIN. From that list, you can see what is or isn't included in your listing. Then you can add them as needed.

Location 2 will be your back-end/indexing/hidden keywords, which aren't visible on your Product Detail Page on Amazon.


You can upload your own content (e.g. from a PIM system or Excel sheet) by following the requested Excel format. Why is it useful? Some clients update their content in a PIM system or in an Excel file. Hence, they can use this content in Sellics to monitor their content differences (in Content Monitoring tab) or to optimize their content in Sellics.


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